This report explored how organisations can harness, and benefit from, their creativity and innovation. ‘Creativity’ is about the generation and sharing of ideas. The report focuses on what features characterise an environment conducive to creativity. ‘Innovation’ is the process whereby creative ideas are implemented and different strategies to implement innovation are explored. This research illustrates the importance of understanding how engaged workers can contribute significant intangible value to their organisation’s development.
Published by The Work Foundation. Author: Kelly Drewery.